The New Analytics Needed For Attracting Cord-Cutters

July 9, 2018

As published in Multichannel News – July 9, 2018

The New Analytics Needed for Attracting Cord-Cutters.  Going beyond DPI with architectures that will help MSOs keep business.  Cable providers are at a critical juncture.  The number of consumers abandoning TV subscriptions for over-the-top offerings continues to grow.  In order for cable operators to quickly turn the tide, it will require a stronger understanding of their subscriber base — deeper than what is possible with Deep Packet Inspection (DPI).  Read article.


Recent Updates

Sign Up for Our Newsletter

  • This field is for validation purposes and should be left unchanged.